Sharp has developed a new LCD, which can simultaneously display different information and image content in right and left views in a single unit by directionally controlling the viewing angle of the LCD. This feature makes it possible to provide information and content tailored to specific users depending on the angle at which they view the screen.

Two-Faced LCD! (Courtesy: PhysOrg)Volume production of the LCD will begin in July 2005, marking the introduction of the world’s first practical application of this technology. A new LCD television technology will allow two different programs to air at the same time depending where one sits.
Using a number of proprietary technologies, such as a parallax barrier superimposed on an ordinary TFT LCD, the LCD sends the light from the backlight into right and left directions, making it possible to show different information and visual content on the same screen at the same time depending on the viewing angle. Controlling the viewing angle in this way allows the information or visual content to be tailored to multiple users viewing the same screen.